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MOTO GUZZI 100TH ANNIVERSARY BOOK

MOTO GUZZI 100TH ANNIVERSARY BOOK

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In March 1921 Giorgio Parodi, the son of a wealthy Genoese owner, founded Moto Guzzi with the mechanic Carlo Guzzi. It is the beginning of the history of a centenary company, known all over the world which, like Alfa Romeo, Ferrari, Ducati, is marked by the Italian way of designing motor vehicles. Ten authors with different stories and skills share the same passion. Moto Guzzi is not just a motorcycle but, as happens with Harley Davidson, it is a style, a philosophy and a sign of belonging to the Guzzi tribe that unites movie stars like Ewan Mc Gregor with acclaimed designers, like Tom Dixon, and astronauts like Paolo Nespoli. Not a Moto Guzzi story, but ten stories to be fascinated by a centenary brand. This book does not just want to tell about engines: it is also aimed at lovers of made in Italy, design, timeless objects that stand above fashions. Editor Jeffrey Schnapp.

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